10 Ways Men Can Challenge Themselves and Rediscover True Satisfaction
- Brad Sherwood

- Oct 17, 2023
- 6 min read

TABLE OF CONTENTS
If you've been on social media lately or tuned into the news or latest shows, you've undoubtedly noticed the prevailing cultural narrative: Follow your impulses. Opt for convenience. Maximize pleasure. You're entitled to all you desire. Steer clear of discomfort.
The world is pushing a narrative that, in truth, leaves us feeling unfulfilled, hollow, and listless. What's often overlooked is the undeniable fact that the most rewarding outcomes are the result of hard work, often marked by relentless effort and perseverance.
Genuine contentment is carved through adversity. Authentic happiness is often found just beyond the hurdles.
The Struggle
You've probably heard someone, at some point, declare: "The struggle is real." The truth is that struggle, that resistance, is exactly what fuels our brain's growth. As educators can tell you, there's no genuine learning without a bit of pushback. The brain, in its intricate design, needs the friction of a worthy challenge. Through this, we evolve, strengthening ourselves, enhancing our intellect, and, interestingly enough, finding greater joy.
Not too long ago, men would use immense effort, often facing grueling conditions, just to provide the basics for their families. We've made significant strides since then and have much to be grateful for. However, we must consider that we're somewhat detached from the legacy of our forefathers – a lineage of men who unflinchingly embraced hardship.
At MENxNATURE, we champion the idea that in our pursuit of genuine masculinity, we should lean into adversity, strive for excellence, and unwaveringly stand by those we hold dear. In our eyes, by facing challenges head-on, we mold a resilient, grounded, confident brand of manhood that not only survives but thrives.
Growth Mindset

At the heart of Positive Psychology—an area of psychology that focuses on harnessing and nurturing mental strengths rather than merely tending to shortcomings—lies the undeniable value of challenge. One compelling study underscores the sheer importance of challenge, emphasizing its role in nurturing well-being, intrinsic motivation, mindset robustness, and fortitude.
Time and again, life's lessons teach us a fundamental truth—personal growth is born from grit and discomfort. Yet, surprisingly, many self-help books tiptoe around this concept. Your perception and reaction to life's curveballs are shaped entirely by the lens of your mindset.
Are you armored with a growth mindset—one that views daily hurdles (and even stumbles) as stepping stones toward a more refined version of yourself?
Or are you entrenched in a static mindset—a mindset that crumbles easily, evades challenges, and is ensnared in the belief that your limitations are immovable?
If you resonate more with the latter, don't lose hope. Cultivating a growth perspective is always within reach. Such a mindset paves the way for victories in every venture and relationship, ensuring you're ready to face life's range of experiences, from setbacks to scaling new peaks, whether they're physical mountains or metaphorical ones. And if you're in search of guidance, look no further than insightful resources like "Atomic Habits" and "Mindset."
Choosing Challenge
Challenge and change thrust us into a realm of unease. Instinctively, our brain flags discomfort as detrimental, always on the lookout for our safety—steer clear of that hot surface, evade threats, steer clear of deprivation, and so on. The quest is to recalibrate our minds, teaching them to discern and even embrace certain discomforts as beneficial. It's the cornerstone of cultivating healthy patterns.
Reflect on that exhilarating moment when you outdid your own gym record, clinched a coveted promotion, glimpsed that desired number on the scale, or basked in your partner's admiration for your relentless dedication. That euphoric surge? Those were the endorphins and dopamine firing in your brain. And you reveled in it because you had, against your brain's cautious counsel, braved the uncomfortable.
For those who already live amidst continuous challenges, be it a demanding job that keeps you on your toes, a grueling workout routine that regularly pushes your limits, a persistent ailment challenging your tenacity with every heartbeat, or a mission consuming every ounce of your passion—soldier on, my friend.
Yet, if you're pausing to sift through your routines and realizing how cushioned your life has become, know that you're in abundant company. A vast number of us get ensnared in the monotony of comfort. Too many have been swayed by societal illusions. A significant chunk is seeking ways to reintegrate challenge into their lives, yearning to break free from ennui and discontent. If this strikes a chord, journey with me further.

The Solution
Embracing uncomfortable situations is imperative for refining our authentic masculinity. It is in the face of discomfort and adversity that the true traits of a man are tested and honed. Authentic masculinity isn't about posturing or bravado; it's about resilience, integrity, and adaptability. By actively seeking out and enduring challenges, men develop a deeper sense of responsibility, strength, and character. In essence, confronting and conquering discomfort becomes a transformative journey, helping to chisel out a man's true essence and purpose.
Below you’ll find ten ideas to intentionally embrace pain this month:
1. Take Up a Challenging Physical Activity: Sign up for a physically demanding sport or activity that pushes your limits. Whether it's rock climbing, martial arts, or trail running, challenge yourself to excel in a new discipline.
2. Set and Conquer Personal Goals: Identify specific, challenging goals in various aspects of your life, such as career, fitness, or personal development. Create a plan to achieve these goals and celebrate your progress along the way.
3. Embrace Discomfort: Instead of avoiding discomfort, actively seek it out. Take cold showers, practice intermittent fasting, or engage in mindfulness meditation to develop resilience and mental toughness.
4. Learn a New Skill: Challenge your brain by acquiring a new skill or hobby. Whether it's learning a musical instrument, mastering a foreign language, or picking up woodworking, the process of learning something new can be both challenging and rewarding.
5. Volunteer and Give Back: Get involved in community service or volunteer work. Helping others in challenging situations can provide a sense of purpose and personal growth.
6. Join a Men's Group: Consider joining a men's group, like MENxNATURE, where you can engage in open conversations and self-reflection. Groups often provide a platform for men to challenge themselves emotionally and mentally.
7. Take on Leadership Roles: Seek out leadership opportunities in your workplace, community, or social circles. Leading others through challenging situations can be a profound learning experience.
8. Travel Outside Your Comfort Zone: Plan an adventurous trip to a destination you've never been to before. Explore new cultures, try local foods, and engage in activities that push your boundaries.
9. Read and Expand Your Mind: Challenge your mindset by reading books and articles that explore different perspectives and ideas. Engage in discussions with people who hold opposing viewpoints to broaden your horizons.
10. Read a book that will challenge you–intellectually, emotionally, or spiritually. Consider adding one of the following to your list: Do Hard Things, The Comfort Crisis, Redeeming Your Time, Win The Day, Dream Big, or Crazy Busy.
In Closing
Guys, we stand as the cornerstone of our society. If we don't actively seek out challenges, growth, and the art of embracing discomfort, our cultural foundation risks faltering irreparably. The lives of convenience, indifference, and instant gratification have challenged our purpose, but we hold the remedy.
I've personally experienced the tug-of-war between society's lure of comfort and the deep-seated urge to face challenges head-on. I remember the moments I've been tempted to give in to fleeting pleasures, the allure of the path of least resistance. But with three daughters watching my every move and a wife by my side, I feel an undeniable responsibility to set an example.
Just like many of you, I've faced my fair share of trials. Yet, each time I'm reminded that true fulfillment doesn't come from a life of comfort but from confronting and overcoming challenges. This very sentiment is what we aim to root deeply within MENxNATURE. Authentic masculinity calls us to push beyond our perceived limits and to face adversity head-on. So, as I share these ways to intentionally embrace pain this month, know that I'll be right there with you, trying out these challenges and pushing the boundaries of my own comfort zone. Collectively, we have the potential to resurrect the tenacity, vigor, and intent our society urgently seeks.
Your community needs you, your wife is waiting for your leadership, your children mirror your steps, and your world looks to you for guidance –do hard things, friend. Embrace the pain.











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